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期刊


ISSN1741-878X
刊名International Journal of Technology Marketing
参考译名国际技术行销杂志
收藏年代2005～2023



全部

2005 2006 2007 2008 2009 2010
2011 2012 2013 2014 2015 2016
2017 2018 2019 2020 2021 2022
2023

2019, vol.13, no.2 2019, vol.13, no.3/4 2019, vol.14, no.1

题名作者出版年年卷期
Wearable XR-technology: literature review, conceptual framework and future research directionsStephanie Hui-Wen Chuah20192019, vol.13, no.3/4
Technology-based marketing strategies through the consumer lens: how might perceptions of ethicality and effectiveness interrelate?Roger Brooksbank; Sam Fullerton; Steven Miller20192019, vol.13, no.3/4
Virtual reality as an urban tourism destination marketing toolNatasha Moorhouse20192019, vol.13, no.3/4
Designing enhanced augmented reality tourism experiences: a multi-stakeholder approachEleanor E. Cranmer20192019, vol.13, no.3/4
Augmenting reality: fusing consumers' experiences and interactions with immersive technologies in physical retail settingsFrancesca Bonetti; Eleonora Pantano; Gary Warnaby; Lee Quinn20192019, vol.13, no.3/4
Towards user acceptance of autonomous vehicles: a virtual reality study on human-machine interfacesSebastian Stadler; Henriette Cornet; Fritz Frenkler20192019, vol.13, no.3/4
Proximity marketing in banking: lessons from retail and entertainment industriesAnna Margulis; Nataly Levesque; Harold Boeck20192019, vol.13, no.3/4
Exploring VR experiences of tourists' attachment to a rural destinationChristos Pantelidis20192019, vol.13, no.3/4
User experience design for mixed reality: a case study of HoloLens in museumRamy Hammady; Minhua Ma; Carl Strathearn20192019, vol.13, no.3/4



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