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期刊
ISSN
1741-878X
刊名
International Journal of Technology Marketing
参考译名
国际技术行销杂志
收藏年代
2005~2023
全部
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2023
2017, vol.12, no.1
2017, vol.12, no.2
2017, vol.12, no.3
2017, vol.12, no.4
题名
作者
出版年
年卷期
Will songs be written about autonomous cars? The implications of self-driving vehicle technology on consumer brand equity and relationships
Erik L. Olson
2017
2017, vol.12, no.1
Key determinants for purchasing pirated software among students
Bikramjit Rishi; Abhishek Kumar Mehra
2017
2017, vol.12, no.1
Analysing impression management strategies of Egyptian telecommunications companies on social media
Tarek A. El-Badawy; Rana Chahine
2017
2017, vol.12, no.1
Mobile cloud computing: innovation and creativity perspectives
Vanessa Ratten
2017
2017, vol.12, no.1
How to co-create local food products with consumers
Maria Antikainen; Marketta Niemela
2017
2017, vol.12, no.1
Barriers and conditions of open operation: a customer perspective on value co-creation for integrated product-service solutions
David Ronnberg Sjodin; Vinit Parida; John Lindstrom
2017
2017, vol.12, no.1
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