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期刊


ISSN1741-878X
刊名International Journal of Technology Marketing
参考译名国际技术行销杂志
收藏年代2005~2024



全部

2005 2006 2007 2008 2009 2010
2011 2012 2013 2014 2015 2016
2017 2018 2019 2020 2021 2022
2023 2024

2019, vol.13, no.2 2019, vol.13, no.3/4 2019, vol.14, no.1

题名作者出版年年卷期
Impact of cognition, affect, and social factors on technology adoptionDhoha AlSaleh; Ramendra Thakur20192019, vol.13, no.2
Measuring the impact of customer satisfaction on business profitability: an empirical studyDimitris Drosos; Michalis Skordoulis; Miltiadis Chalikias20192019, vol.13, no.2
A knowledge engineering framework for intelligent targeting of online video advertisementsGeorge Stalidis20192019, vol.13, no.2
Viral advertising: message quality, trust and consumers intention to share the content in social mediaGeorgios Tsekouropoulos20192019, vol.13, no.2
Towards bring your own device marketing policyKonstantinos C. Giotopoulos; Constantinos Halkiopoulos; Dimitris Papadopoulos; Hera Antonopoulou20192019, vol.13, no.2
Advertising agency selection, customer retention and satisfaction factors: an exploratory research in the Greek advertising marketNikolaos Katsonis; Georgios Tsekouropoulos; Dimitrios Theocharis; Antonios Katavelos20192019, vol.13, no.2