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期刊


ISSN1741-878X
刊名International Journal of Technology Marketing
参考译名国际技术行销杂志
收藏年代2005～2023



全部

2005 2006 2007 2008 2009 2010
2011 2012 2013 2014 2015 2016
2017 2018 2019 2020 2021 2022
2023

2008, vol.3, no.1 2008, vol.3, no.2 2008, vol.3, no.3 2008, vol.3, no.4

题名作者出版年年卷期
The distinction between the success and failure factors driving the implementation of e-channels of distribution: the case of TaiwanMichael Chih-Hung Wang; Lily Shui-Lien Chen; Julian Ming-Sung Cheng; Laura Hsing-Jung Wu20082008, vol.3, no.2
Electronic customer relationship management - a new approach to self-evaluate a tourism destinationAnita Zehrer; Susanne Fenkart20082008, vol.3, no.2
Do you know Y? Mobile Internet and the thumb generationLynn L. K. Lim; Mei Wen Chou; T. C. Melewar20082008, vol.3, no.2
Out on the pull: how small firms are making themselves sexy with new online promotion techniquesLisa Harris; Alan Rae; Simran Grewal20082008, vol.3, no.2
Vaporware: a tug of war between market freezing and cannibalisationYongchuan Bao20082008, vol.3, no.2
Market creation for radical ICT innovations - an empirical analysisMika Ruokonen; Niina Nummela; Kaisu Puumalainen; Sami Saarenketo20082008, vol.3, no.2



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